The Top 10 Real Estate Agent Websites: Stand Out from the Competition

1. User-Friendly Navigator

1.1 Intuitive Search Filters

Search filters on the best real estate websites are often intuitive and make it easy for customers to find their dream homes. Zillow stands out as a website with exceptional search filters. Users can enter specific criteria like location, price ranges, number of bathrooms and bedrooms, and even desired features such as a waterfront view or pool. This allows homebuyers to quickly narrow down options and find homes that meet their needs.

Realtor.com is another website that excels at intuitive search filters. The advanced filters allow users to search homes based on school districts, neighborhood amenities, or even commute time to the office. This level is customization ensures only properties that are aligned with the users’ lifestyle and preferences will be shown.

Redfin, another real estate website, offers excellent search filters. Users can filter their results by listing status, property type, and keywords in addition to the standard criteria such as price and location. This level is designed to help users find properties that are tailored to their needs.

In conclusion, the most effective real estate agent sites use intuitive search features to help users locate their ideal home quickly. Zillow.com, Realtor.com and Redfin are a few websites that excel in this regard, making them the top choice for anyone looking to buy a home.

1.2 Easy-to Use Map Feature

When it comes to finding the perfect real estate agent, having access to easy-to-use map features can make all the difference. Realtor.com, one of the top real estate websites, offers this handy tool. Their map feature allows you to search for specific properties, view listings on a map, and check out the neighborhood.

The ability to view all listings within a certain area in one glance is a key benefit of using the map function on Realtor.com. This visual representation allows users to compare properties and get an idea of the market in their desired area.

Users can not only search for properties using the map but also access detailed information about the property including photos, the details of the property and the contact information of the listing agent. This makes it simple to gather all the information you need to make an informed decision about a potential property.

The map tool on Realtor.com also allows you to filter results by specific criteria such as price ranges, number of bathrooms and bedrooms, etc. This helps users narrow down their search and focus on properties that meet their specific needs and preferences.

The easy-to-use maps on Realtor.com are a valuable resource for anyone looking to purchase or sell a house. Its easy-to-use interface, comprehensive information on properties, and customizable options make it stand out as a feature of one of the best websites for real estate agents.

2. High-Quality Property listings

2.1 Detailed Descriptions

1. One of the best real estate agent websites is Zillow. Zillow offers detailed descriptions about the properties available for purchase or rent.

2. Zillow has high-quality photos and detailed information about every listing, including the price and square footage of each property, real estate agent dc as well a number of bedrooms, bathrooms and other details.

3. Zillow, in addition to providing property details, also provides information on local schools and crime rates. This makes Zillow a valuable resource for buyers who are looking to make a well-informed decision.

4. Zillow’s user-friendly interface allows users to easily search for properties based on their preferences, such as location, price range, and property type.

5. Realtor.com also comes highly recommended. Realtor.com features comprehensive listings of properties for sale and rental, as well commercial properties and more.

6. Realtor.com offers detailed descriptions for each property including photos, floorplans, and virtual tours. This allows users to fully understand what each listing has on offer.

7. The website also offers a variety of tools and resources for homebuyers and sellers, such as mortgage calculators, real estate guides, and market trends, making it a one-stop shop for all things real estate.

8. The search filters on Realtor.com allow users to narrow their options by a variety of criteria, including property type, price range and amenities. This makes it easier to find the right property.

9. Overall, Zillow.com is the best real-estate agent website. It offers detailed descriptions of properties and helpful tools, as well as a user-friendly interface for both buyers and sellers.

Professional Photography

There are a few key factors that can make a real estate agent website stand out when it comes to professional photography.

Priority one is to have high-quality photos. A skilled photographer is able to showcase the property in the best light and highlight its features.

In addition to having high-quality pictures, real estate websites should also have a clean, user friendly design. This includes easy navigation, clear calls to action, and a layout that highlights the most important information about the properties being showcased.

Consistency plays a major role in professional photography used on real estate websites. Consistency is another important aspect of professional photography for real estate agent websites.

Finaly, it is vital that websites for real estate agents are optimized for mobile. It’s important that websites be mobile-friendly, as more people are using smartphones and tablet devices to browse the web. This ensures a seamless user experience on all devices.

By focusing on these key elements – high-quality images, user-friendly design, consistency, and mobile optimization – real estate agent websites can create a professional and engaging online presence that helps to attract potential buyers and ultimately drive sales.

3. Mobile Responsive Design

3.1 Optimized for Different Devices

In the digital age, it’s important to have real estate agent websites that are optimized for different devices. Three websites that are exemplary in terms of design and functionality include:

1. Zillow

Zillow is well-known in the realty industry. Their website is a good example of an excellent design that works on all devices. The layout automatically adjusts to the device you are using, whether it is a desktop computer or tablet. Users can easily view listings, search for properties and connect with agents thanks to a responsive, device-adaptive design.

2. Realtor.com

Realtor.com is a popular real estate website. It excels in providing an excellent user experience across multiple devices. The site is visually appealing and functional with easy navigation. Realtor.com is optimized for all devices, including mobile phones, tablets, laptops and desktop computers.

3. Redfin

Redfin Real Estate is a realty company that has become known for its innovative online home-buying approach. Their website, which has a responsive design, works seamlessly on various devices. Redfin’s site offers a wealth in information, with a user-friendly interface. It includes detailed property listings as well as interactive maps and virtually guided tours. No matter if you’re on a desktop, tablet, or smartphone, you’ll be able to browse listings, book tours, and communicate directly with real estate agents.

In conclusion, these real estate agent websites show the importance of having a web design that is optimized to different devices. By ensuring that users can easily access and navigate the site regardless of the device they are using, these websites provide a superior user experience that sets them apart in the competitive real estate market.

3.2 Fast Speed Loading

1. Zillow Zillow’s popularity is well-founded. Not only is it user-friendly but it also boasts a blazingly fast loading time. The site was designed for quick page loading, so that users can quickly browse through listings. This fast loading speed makes it easy for potential buyers to find the information they need quickly and efficiently.

2. Realtor.com. Realtor.com has also been rated as a top real-estate website, and it loads fast. This site is well-known for its detailed property listings and comprehensive listings. The site loads quickly, allowing users to navigate and search for properties easily. Realtor.com’s responsive design ensures that pages load quickly on both desktop and mobile devices, making it a great choice for busy homebuyers on the go.

3. Redfin Redfin is an online real estate platform that was designed with speed as a priority. The site loads fast and efficiently so users can find the information without any delays. Redfin’s intuitive search tools and interactive maps make it easy for users to search for properties in their desired location. Redfin’s fast loading speed allows users to quickly access the information needed to make an informed decision about buying or selling a house.

4. Lead Generation Tool

4.1 Contact Forms

4.1 Contact Forms on Real Estate Agent Websites

It is important to have a contact form on the website of a real estate agent in order to generate leads, and convert potential customers into paying clients. A well-designed, user-friendly contact form can be the deciding factor in whether or not visitors decide to contact an agent. Here are some key features that make for a successful contact form:

User Friendly Interface: Contact form should be easily accessible on the website. Avoid overwhelming visitors with too many fields to fill out.

Clear and Convincing Call-to Action: Be sure to include a compelling call-toaction in the contact form that will encourage the visitor. Use action-oriented words that encourage them to take the following step.

Personalized Fields: contact form fields to gather specific information from visitors, such as their name, email address, phone number, and a message detailing their needs. This allows the agent to better understand their inquiry and provide more relevant assistance.

Responsive design: Make sure that the contact form on the website is optimized for mobile devices. Many visitors may access the site from their smartphones or tablet computers. A responsive design will allow them to fill in the form on any mobile device.

Security: Use security measures like CAPTCHA or SSL encryption for the protection of information submitted in the contact form. This builds trust among visitors and assures the visitors that their information is safe.

Automated Responses: Set up automated responses to acknowledge when a visitor submits the contact form. This shows professionalism and lets visitors know that their inquiry was received and will be dealt with promptly.

By incorporating the features into a contact form on a website for a real-estate agent, agents can increase the chances of capturing leads and turning them into customers. A well-designed contact form can make a significant impact on the overall success of the website and the agent’s business.

Live Chat Support

There are some key factors to keep in mind when it comes to finding real estate agent websites that provide live chat. It’s important to choose websites with an easy-to-use interface. This will ensure that you can quickly find the information you need and connect with an agent via chat without any hassle.

It’s also important to choose websites with a responsive and knowledgeable staff. The best real-estate agent websites have chat agents who are trained and able answer any questions that you may have regarding the buying or selling processes. They should also be able to provide personalized advice based on your specific needs and preferences.

When selecting a website with live chat, it is important to take into consideration the availability of the feature. The website should have chat support available during convenient hours, so you can get assistance when you need it most. It’s important to choose websites with chat support available in multiple languages. This will cater to a wide range of clients.

It’s also worth looking at the website of the real estate agent to see how they are perceived. Look for websites which have positive testimonials or reviews from clients. This will indicate their professionalism and reliability. Following these guidelines will help you to find the top real estate agent sites with live chat assistance for all of your real property needs.

5. Neighborhood Information

5.1 School Ratings

1. Zillow:

Zillow provides school ratings with its listings. This site lets users search for homes using school ratings. This is a valuable tool for families looking to relocate.

2. Redfin:

Redfin offers school ratings on each listing. Users can easily access information about nearby schools, including ratings, test scores, and reviews, helping them make informed decisions about where to live.

3. Realtor.com:

– Realtor.com is a comprehensive real estate website that includes school ratings as part of its property listings. Users can research the educational options in an area before purchasing a property by using detailed information on local schools and districts.

4. Trulia:

– Trulia is a user-friendly real estate website that features school ratings for each listing. Trulia helps buyers locate homes in areas that offer the best educational opportunities to their children by providing data about schools and their ratings.

5. Homes.com:

– Homes.com is a valuable resource for homebuyers looking for properties in areas with top-rated schools. The website includes information about educational institutions such as school ratings. Users can compare schools in different areas and make informed choices.

Nearby Amenities

5.2 Nearby Amenities: Best Real Estate Agent Websites

When searching for the perfect home, proximity to amenities is a key factor to consider. Real estate agents help buyers navigate through all the options. Here are the best real estate agent sites that will help you find the home that suits your needs:

1. Zillow:

Zillow provides users with detailed property information, including nearby amenities. Users can easily refine their search results to include their preferences like schools, restaurants and shopping centers. Zillow’s comprehensive listings and user-friendly interface make it a popular choice for many homebuyers.

2. Realtor.com:

Realtor.com is a leading real estate website which offers a wealth if information about properties, their surroundings and amenities. Users can explore the neighbourhood using interactive maps. They can also view detailed information about schools and parks. Realtor.com also provides expert advice from real estate agents who can guide you through the home buying process.

3. Redfin:

Redfin’s innovative approach to real-estate is renowned for offering users a unique combination of technology and personalized services. The website provides detailed property information, including nearby amenities such grocery stores and public transportation. Redfin’s team of local brokers can provide you with valuable insights about the neighborhoods you’re considering.

4. Trulia:

Trulia provides a range tools to help users locate their dream home. It is an easy-to-use real estate website. The website gives detailed information about properties and nearby amenities, such as schools, hospitals, restaurants and other healthcare facilities. Trulia has a “Neighborhood Insights”, which provides valuable information such as crime rates, commute time, and local amenities.

5. Homes.com:

Homes.com, a comprehensive real-estate website, offers users a wealth or information about properties and the amenities that surround them. Users can search for homes based on their preferred amenities, such as parks, shopping centers, and medical facilities. Homes.com is also a great resource for homebuyers.

These Nearby Amenities best real estate agent sites are full of valuable information and resources that can help homebuyers to find the perfect property for their lifestyle. These websites will help you find homes that suit your preferences, whether you’re looking for schools or parks, shopping centers or healthcare facilities. Finding your dream property is easier than you think with the help experienced real-estate agents and innovative technologies.

6. Client Testimonials

Showcase Positive Reviews

6.1 Showcase Positive Feedback: Best Real Estate Agent Websites

When it comes to finding the best real estate agent websites, showcasing positive feedback is key. Potential clients want to see that others have had a positive experience working with the agent in question. Here are some examples that showcase positive feedback on real estate agent sites:

1. Zillow Zillow allows users to find homes, communicate with agents, and view reviews from previous clients. Agents can display their positive feedback prominently in their profile to help build trust with potential customers.

2. Realtor.com: Another well-known real estate website, Realtor.com also allows agents to display testimonials from satisfied clients. This helps paint a picture about the agent’s reliability, professionalism and trustworthiness.

3. Redfin : Redfin’s website includes a section titled “Recommended agents”. This is a unique feature. Agents are chosen based on customer feedback and performance, making it easier for users to find the best agents.

4. Keller Williams: Keller Williams emphasizes customer satisfaction. Their website features testimonials from happy clients, showcasing the agent’s ability to deliver results.

5. Coldwell Banker Coldwell Banker’s website has a “Meet Our Agents” section where agents share their success stories. This helps to humanize an agent and establishes a relationship with potential clientele.

Overall, showcasing good feedback on the websites of real estate agents is important for building credibility and gaining trust from potential clients. By highlighting previous successes and happy clients on their website, agents can stand out in a competitive marketplace and attract new customers.

6.2 Build trust in potential clients

For real estate agents to be successful in a market that is highly competitive, it is important to build trust with potential clients. One of the best ways to establish trust with potential clients is by having a user friendly website that displays your expertise, professionalism and knowledge. Here are 6.2 examples of real estate websites that build trust among potential clients.

1. Zillow.com is a popular website for real estate that allows users to find local agents, search for properties and get an estimated home value. The website has a clean design with easy navigation, making it a valuable resource for home sellers and buyers.

2. Realtor.com. Realtor.com provides comprehensive real estate listings, market data, and agent profiles. The website’s detailed data and reliable information helps potential clients to feel confident in their home search.

3. Redfin.com Redfin is an online real estate brokerage offering a full-service approach to buyers as well as sellers. Their website offers a variety of search options, neighborhood guides and agent reviews to give potential clients an insight into the home buying and sale process.

4. Compass.com – Compass is a luxury real estate brokerage with a sleek and modern website that appeals to high-end clients. The website features stunning property photos, market insight, and agent profiles to create an exclusive and trusted brand image.

5. ColdwellBankerHomes.com – Coldwell Banker is a well-established real estate brand with a user-friendly website that caters to buyers and sellers of all experience levels. The website includes a variety of resources including property search engines and agent directories that help potential customers feel informed and supported on their real estate journey.

6. SothebysRealty.com – Sotheby’s International Realty a prestigious, global real estate agency that is known for listing luxury properties and having a large network of agents. Their website is filled with high-quality images, market reports and agent testimonials. They are positioned as a trustworthy resource for high-end real-estate transactions.

By studying the best practices on these top real-estate agent websites and implementing them, you will be able to enhance your online visibility and build trust among potential clients looking for an agent who is reliable and knowledgeable and can guide them through the process of buying or selling a home.

7. Blog Section

7.1 Provide valuable content

1.

Zillow

: Zillow is a popular real estate website that not only provides listings of available properties but also offers valuable resources for buyers and sellers. Users

Find out more

on home values, market trends, and even advice on buying or selling a home.

2.

Realtor.com

: Realtor.com is another top website for real estate agents that provides a wealth of information for both buyers and sellers. Users can access market information, search for properties and find a Realtor.

3.

Trulia

Trulia’s user-friendly interface is renowned for its detailed property listings. In addition, users can access information on local amenities, crime rates, schools, and crime statistics to help them choose the perfect neighborhood.

4.

Redfin

: Redfin is a unique real estate website that offers a combination of online tools and personal service from real estate agents. Users can schedule tours, submit offers, and receive a refund of their commission when they purchase a home using Redfin.

5.

HomeLight

HomeLight, a platform for connecting buyers and sellers to top real estate agents within their locality. In addition to helping users find an agent, HomeLight provides valuable data on agent performance and market trends to help users make informed decisions.

6.

Estately

: Estately is a user-friendly website that offers detailed property listings and neighborhood information. Users can search based on criteria such as commute time or school district to find a perfect match.

7.

RealScout

RealScout offers a comprehensive platform for real estate that includes advanced search tools, personalized recommendations and a wide range of other features. RealScout learns the user’s preferences and recommends properties that meet those criteria.

7.2 Establish Authority in the Industry

7.2 Establish Authority in the Industry

To stand out in the competitive real estate world, establishing your authority in the field is essential. In order to stand out in the competitive world of real estate, a strong web presence is vital. To achieve this, you can create a high-quality website that showcases all of your expertise and experience.

There are a few elements that you can use to establish authority as a real estate agent. First and foremost, your website should have a clean and professional design that reflects your brand and sets you apart from the competition. This will help you build credibility with your potential clients and convey professionalism.

High-quality content, is another key element of a website for real estate agents. This includes detailed property listing, informative blog articles, and buyer and seller resources. By providing useful information to your website visitors, you can position yourselves as an industry expert.

In addition to content and expertise, showcasing experiences can be very important. This can happen through client testimonials or awards and recognitions. It also helps to showcase successful transactions. By highlighting your track record of success, you can build trust with potential clients and demonstrate why you are the right choice for their real estate needs.

optimize for search engine in order to ensure that you can be found online by potential clients. This includes using relevant keyword phrases, creating metadata tags, as well as optimizing your site’s loading speed. By improving Search Engine Optimization for your website, you will be able to increase your visibility on search engines and attract new visitors.

Overall, establishing authority in the industry through your real estate agent website is crucial for success in today’s competitive market. By focusing a professional look, providing valuable contents, showcasing you expertise, and optimising for search engines you can set yourself aside from the competition.

8. Social Media Integration

Share Listings to Facebook, Twitter etc.

When sharing listings via social media platforms such as Facebook and Twitter it is essential for realty agents to use the best websites for realty agents to reach a wider market and gain more exposure.

Zillow has become one of top real estate agent sites for sharing listings. With its user-friendly interface and widespread popularity, Zillow allows agents to easily upload their listings and share them on various social media platforms with just a few clicks.

Another great website for sharing listings is Realtor.com. Realtor.com has a comprehensive database of listings, accurate market statistics, and provides agents the opportunity to share their properties with potential buyers through Facebook, Twitter, YouTube, and more.

Trulia’s sharing of listings is also popular among real estate professionals. Trulia’s interactive maps and neighborhood insights allow agents to create visually appealing listing that will attract buyers on social media.

Agents can also share listings via social media using their personal websites or blogs. Agents can attract more attention and engagement from potential customers by creating a dedicated page on their properties. They should update it regularly with the latest listings.

To maximize their online presence, agents must use the best websites for real estate agents to share listings with social media. This will allow them to connect with a wider range of potential buyers. By using these platforms effectively, real estate agents can drive more traffic towards their listings and close more deals in the competitive real estate market of today.

8.2 Increase Brand Visibility

8.2 Increase brand visibility: Best real estate agent websites

In the highly-competitive world of realty having a solid online presence is key to success. As a real estate agent, having a high-quality website is a great way to increase brand awareness. Here are some real estate agent websites which can help you to stand out from your competition.

The most popular real-estate website in the United States, Zillow, is A profile on Zillow will increase your visibility as a real estate agent to potential clients. Zillow allows you to showcase your listings, get reviews from clients and even advertise your service.

Realtor.com: Another top real estate website is Realtor.com. This website allows for you to create your personal profile, feature your properties, as well as connect with potential buyers. Realtor.com has advertising options that can help you reach an even wider audience.

Trulia: Trulia is a user-friendly real estate website that can help you increase your brand visibility. Trulia allows you to create a professional profile and showcase your listings. You can also connect with buyers and vendors in your locality.

Redfin: Redfin is a popular real estate brokerage that offers a comprehensive website for real estate agents. With Redfin, you can create a personalized profile, list your properties, and even receive leads from potential clients.

Century21: Century21 offers its agents a powerful real estate website. Century 21 lets agents create a professional online profile, showcase their properties, and connect to clients around the world.

By having a strong presence on these top real estate agent websites, you can increase your brand visibility and attract more clients. Optimize your profiles, show off your best listings, engage with potential clients, and maximize your online visibility.

9. Interactive Virtual Tours

Engage visitors with immersive experiences

There are several key elements to consider when it comes time to create a website that stands out from the competition. Here are some tips for creating a site that will inform and captivate your potential clients.

1. High-quality photography: The visuals are an important part of a property website. High-quality photos and videos of properties can give visitors a real sense of what it would be like to live there. Whether it’s a stunning sunset view or a spacious kitchen, visually engaging content can draw visitors in and keep them interested.

2. Virtual tours are another way to immerse your visitors in the real estate world. It’s now easier than ever to create 3D tours that allow visitors the experience of exploring a property in person. This interactive feature can help potential buyers get a better sense of the layout and flow of a property.

3. Neighborhood information: A good real estate site should not only feature individual properties but also provide information on the neighborhood. This information can include schools, restaurants and parks as well as other amenities that buyers may find valuable. By offering this kind of localized information, a website can help visitors envision themselves living in the area.

4. Responsiveness: To guarantee a positive customer experience, it is essential that a real-estate website be mobile-friendly. This means that a website should adapt to various screen sizes and devices to make it easier for users to navigate and explore the properties on their smartphone or tablet. A responsive design is key to keeping visitors engaged and interested in the site.

5. Calls to action should be clear. To convert visitors into prospects, a real-estate website should include calls to actions throughout the entire site. These calls to action, whether it’s a button for scheduling a showing, or a form to get more information, can guide visitors to the next steps of the homebuying journey. By making contact easy for website visitors, a website will help to drive conversions and create leads.

Real estate agents can create an immersive and engaging website experience by incorporating these elements. A well-designed site can impress potential clients with high-quality images and interactive features.

9.2 Showcase Properties in 3D

When it’s time to showcase 3D properties, the best realty agent websites are those which go above-and-beyond to provide an immersive experience for prospective buyers. Showcase Property is one website that excels on this front.

Virtual tours of listings created using cutting-edge 3D technologies are one of the features that set 9.2 Showcase Properties apart. These 3D tours enable potential buyers of a home to explore it as if he or she were there. This gives them a much better sense of its layout, flow and overall feel.

In addition to 3D tours, 9.2 Showcase Properties also offers high-quality photography and detailed descriptions of each property on their website. This attention helps potential buyers see a complete picture of a home before even stepping inside.

9.2 Showcase Properties recognizes the importance in making the home buying experience as seamless as it can be. Their website is easy to use and navigate, making it easy for buyers to search, view listings and contact agents for additional information.

Overall, the 9.2 Showcase Properties website is a standout agent website which prioritizes both buyer and seller needs. With their innovative 3D use, high-quality imagery, and userfriendly interface, 9.2 Showcase Properties makes the process of buying or listing a home an enjoyable and efficient one for all involved.

10. Contact Information & Call to Action

Display Phone Numbers & Email Addresses Prominently

It is important to display your contact information prominently when creating a real estate website. Your phone number and your email address should be easily accessible to potential clients. This will make it easier for them contact you with questions or to schedule viewings.

One of the best ways to showcase your contact information is by dedicating a section on the homepage specifically for this purpose. This section needs to be at the very top, so that visitors can see it as soon as they land on your website. The information can be made more noticeable by using a color that contrasts with the background or text.

Include your contact information in the header or footer. This will make your phone number and email visible regardless of the page that visitors are on. You can also include a mobile-friendly phone number so that users can call you right from their device.

Some real estate brokers include a website contact form, which allows clients to reach you without the need to dial your number. It’s important to display your phone number, email address and website URL prominently alongside the contact form. This is for those who prefer direct communication.

In addition, it’s a great idea to make your website mobile-responsive. The majority of Internet users now access websites through their smartphones or tablet devices, so having a website that is optimized for mobile will ensure that potential customers can easily find and reach you no matter where in the world they are.

When it comes to building a successful real-estate website, it is important to make your phone number and email address easily accessible. By implementing these strategies and ensuring that your contact information is prominently displayed, you can increase your chances of converting visitors into clients and ultimately growing your business.

10.2 Encourage Visitors to Schedule a Consultation

One of the most important features to look for when searching for the best real estate websites is the ability to encourage users to schedule a consult. This is important because it allows potential clients to easily and conveniently reach out to the agent and start the process of buying or selling a home.

The top real estate websites achieve this by prominently displaying a button or real estate agents dallas form that says “Schedule a Consultation”. This makes it easy for visitors to quickly find the information they need to take the next step in their real estate journey.

In addition to a clear “call-to-action” for scheduling a free consultation, the best websites of real estate agents also provide valuable information and resources to educate their visitors about the real-estate market and buying or selling processes. This can include blog articles, videos, market analyses, and other useful tools that demonstrate an agent’s expertise.

Another key feature of websites that encourage visitors to schedule a consultation is easy navigation and a user-friendly interface. Visitors should easily and quickly find the information that they need, such as contact details for the agent, property details, or buyer and seller resources.

The best websites for real estate agents are those that put their visitors first and make the next step easy. These websites can help agents convert more clients by providing valuable resources, clear call-to-actions, and a user friendly experience.