In the heart of West London, a movement was born—bold, raw, and unapologetically authentic. Trapstar started as a whispered name in the underground, passed between those in the know. Now, it’s a full-blown cultural force, blending fashion, music, and street culture into one powerful brand.
Trapstar isn’t just a label—it’s a mentality.
The Origin of Trapstar
Founded by friends Mike, Lee, and Will, Trapstar began with a DIY spirit. The trio printed T-shirts in their bedrooms and sold them out of car trunks. What set them apart? Vision.
The name “Trapstar” is a blend of two worlds—trap life and stardom. It speaks to the hustle, the grind, and the dream. That duality is baked into everything they create.
What started on London blocks quickly caught fire across the UK—and beyond.
Trapstar’s Signature Style
Trapstar is known for its bold, disruptive style. The designs feel rebellious yet elevated. Think streetwear with a message.
Core elements include:
- The iconic “It’s a Secret” slogan
- Gothic fonts and bold logos
- Dark, moody color palettes—black, grey, red
- Puffer jackets with striking graphics
- Tracksuits and hoodies built for both comfort and edge
Each piece feels like it belongs on the streets and in the spotlight.
Key Drops & Collabs
- The Trapstar Puffer Jacket – Instantly recognizable. Oversized, glossy, and stamped with heavy branding.
- T-Logo Tracksuits – A staple in every Trapstar fan’s closet. Clean, sharp, and full of attitude.
- Collaborations with PUMA – Blending high-performance gear with urban flavor.
- Exclusive drops with artists like Central Cee, Stormzy, and Dave – Cementing the brand in music culture.
Every release is limited and highly sought-after—making each piece feel like part of a movement.
Worn by the Culture
Trapstar is the go-to for some of the UK’s biggest names. Rihanna, Jay-Z, A$AP Rocky, Stormzy, Central Cee, and more have all rocked Trapstar. That co-sign isn’t just hype—it’s respect.
Trapstar earned its stripes by staying close to its roots, but always reaching higher.
The “It’s A Secret” Mentality
Trapstar’s unofficial motto, “It’s a secret,” reflects its mysterious, exclusive energy. The brand doesn’t scream for attention—it demands it with presence. The secrecy makes each drop feel like an event. Fans stay ready, watching for clues, countdowns, and cryptic Instagram posts.
If you know, you know. And if you don’t? You’re probably too late.
Where to Cop
You can shop official Trapstar gear at:
- Tuta Trapstar
- Trapstar’s flagship store in West London
- Select high-end boutiques
- Resale sites like StockX, GOAT, and Grailed for past drops
Be quick—Trapstar sells out fast, and once it’s gone, it’s gone.
Final Thoughts
Trapstar isn’t just fashion. It’s an attitude, a symbol of ambition, and a nod to the streets that raised us. From London corners to global stages, Trapstar represents resilience, style, and power.
If you’ve got hustle in your blood and ambition in your soul—Trapstar was made for you.
